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Public Relations Manager
Summary Leveraging our Life Opens Up brand as the guiding principle, the Public Relations Manager works in tandem with SCT partners to generate earned media coverage for Sonoma County. The PR Manager identifies breakthrough publicity opportunities and tracks travel trends for which Sonoma County can maximize in its media outreach and programming. This role also works in tandem with SCT’s marketing department to curate messages and stories that span across organizational functions. What You Will Do Strategy In conjunction with the PR Director and the VP of MarComm, develop an annual media relations strategy that aligns with SCT’s strategic plan. In tandem with the strategic marketin
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